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Good American
Good American
Good American was officially launched in 2016 by Emma Grede (the CEO and co-founder) with Khloe Kardashian and the desire to offer jeans that were size inclusive to all women. The two business partners noticed there was a gap in the fashion industry when it came to expanded sizes. They knew they wanted to offer women a much better selection of high quality jeans than what was currently available, and after careful planning, created the Good American brand.
Today, the iconic jeans are adored by celebs and regular folks alike, because the denim is created to move with your body, hug your curves, and stretch and retract as you go about your day.
The co-founder and CEO of Good American Emma Grede is a biracial British business woman with an English mother and Jamaican and Trinidadian father.
-from Glamour & Guide